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Social Media Articles
Social media initially changed how we communicate with friends and family, but now it’s becoming very clear that it also affects how we interact with customers. In a 2008 Cone Business in Social Media Study, 93 percent of Americans said they believe a company should have a presence on social media sites and 56 percent believe that a company is providing them with a better service by doing so. Social media has quickly become a crucial means for companies to reach consumers. Crowdservice is an excellent short- and long-term opportunity to add value to customer experiences while also making wise use of internal resources. |
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With over 258 million wireless lines in the U.S. alone, mobile marketing’s potential for success has never been reater. But how do you get started and make the most of this high-impact marketing channel? In the online marketing world, email is considered a medium with broad reach – everyone has an email address, and every- one receives marketing messages in their Inbox. But, did you realize that globally mobile texting has twice as many active users as email? Mobile texting – also known as short message service, or SMS – is an even broader reach vehicle for online marketers.
With over 258 million wireless lines in the U.S. alone, there is nothing but potential for marketers. By 2013, it is estimated that 100% of Americans will have a wireless device. And marketing to these devices is growing as well. In 2007, mobile marketing spending was estimated at $1.8 billion, and mobile marketing revenues will grow to $24 billion by 2013. Mobile marketing is a legitimate and growing channel, and one you can harness quickly and easily. This how-to guide will provide the information you need in order to develop, implement and optimize mobile marketing programs. The guide includes:
A bonus checklist – 10 Tips and Tricks for Mobile Marketing Read more
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